I’d like to introduce you to the latest addition to the iStrategyLabs family: Chris Heuer. He is now the Director of our San Francisco office. If you read his most recent post “Market Engagement Optimization (MEO) and NetTrust Score” you’ll see why we’re so excited to tap his brilliance and collaborate with him from here on out.
Chris is an entrepreneur, consultant, speaker, facilitator and deep thinker who’s passionate about helping organizations engage the markets they serve through emerging technology. As a former teacher at Miami Ad School, former Chief of eBusiness for the United States Mint, and as founder/chairman of Social Media Club, he’s proven time and time again that fresh ideas can transform organizations and the world.
Chris leads iStrategyLabs’ San Francisco office, focusing on providing clients with fresh insights and creative strategies that provide community engagement opportunities online and off. With a diverse skill set that ranges from web development to branding to unconference facilitation to technology architecture to change management, his perspective is an invaluable addition to any project. Follow him on Twitter or shoot him an email to connect.
Chris is going to keep his spot at Citizen Space (I think we’ll have to send him an ISL pirate flag or something for his desk) – and in the process become the second co-working iStrategist to enable our expansion in the past couple months. There’s just way to much to capture in a long-form post so here are the key bullets that are keeping us on our toes at ISL:
- Our digital word of mouth, youth marketing and innovation design services are in high demand, keeping us really busy with a killer client roster including American Eagle Outfitters, NASDAQ, NPR, PBS, The Army and many more
- Our model continues to evolve. We’re heavily weighted on digital/experiential marketing for brands and love that work. We’re also moving forward on deeper innovation design engagements like what we’re working on with NPR and PBS with PublicMediaCamp, and what we’re building with Apps for the Army (of course this is an outgrowth of our innovation work with the DC Government on Apps for Democracy). Our first incubator investment WorkStreamer when on to a Series A and we plan to invest more and continue our work with LaunchBox Digital
- Adding really big brains like Chris’ is essential to our growth and ability to serve our clients and leveraging the ecology inherent in co-working environments (and reasonable cost of doing so) is helping us move much faster towards a global network of innovation labs.
- Our community building efforts now focus on the combination of technology and creativity – rather than just tech alone. techARTS is the first expression of that new focus. We’re also launching our first conference in December called BIBA – “Big Ideas. Big Action.” that will help .com, .gov, .org and .dc come up with game changing ideas and bring them to life. We’ll roll that out nationally over time if people like it.
- We had our 2 year anniversary last month and were too busy to remember it!
That’s a lot to digest for sure. If that’s not enough of a recap – I had to create a corporate history recently, so here’s full look at where we’ve been doing: