Interagency Collaboration: It’s Time for An Upgrade There’s a noticeable, somewhat paradoxical trend in the agency world – agencies are expected to be specialized and lean, while also…
Chatbots are everywhere in the marketplace. In fact, they’re growing (despite peak hype occurring somewhere in 2016). As more companies begin implementing the use of AI assistants…
Note: If you have little to no knowledge of AR, read this first: Augmented Reality: Everything You Need to Know for 2018 Introduction Over a billion people (between Android, iOS11, Facebook mobile app, and now Snapchat users) have access to creating rich AR experiences. Add Amazon AWS’ new…
Every team has their own set of tools they think are the cat’s pajamas. With so many apps to choose from and so many workflows emerging from the ether, it’s no wonder designers are having a hard time figuring out where to turn. Don’t…
For the likes of Dell, Air Canada, and Pennzoil, our hardware team follows a tried and true process when designing, modeling, and manufacturing experiences, products, and more.
Introduction to Influencer Marketing (if you’re familiar, skip to the tips) In a world where organic reach from brands is very low, Influencers offer the opportunity to create content that doesn’t…
TL;DR: Conflict matters. Not in a some fluffy, esoteric way, but in a real, grounded sense. Conflict. It’s a Good Thing. The Crossfit Games came onto the scene in…
Intro We recently finished a project for Proctor and Gamble that set out to highlight the sustainability efforts being put into some of their most popular products. The…
Brands, do your best not to fall into the hype. You should certainly consider a voice assistant extension to a service, but we’re not yet in voice’s heyday. Creating a robust, personified version…
Whether it’s an earthquake, an employee flying off the handle, a local news event or a mis-tweeted image—When it comes to social, a crisis can be any unplanned incident that will significantly…
Twitter’s Back Fast Company predicted it. BuzzFeed validated it. Slate criticized it (because someone has to)….
A lot of people use social media. A lot of brands use social media to target those social media users with ads. We know this. As a Senior Strategist here at ISL, I’m often working with…
Identifying the Right Fit for Our Client Since its creation 17 years ago, the Agile software development method has transformed the process for building digital products. By adopting shorter timescales with…