Across the board, 2015 was a huge year for social. You don’t need us to tell you that, but just to put it in perspective:
- 2/3 of all American adults use social media (Pew). That’s 65% of the country (read: more than the number of people that vote (NYT)).
- 61% of people admit to using their phone in the bathroom (MF).
As the social agency of record for a number of really cool clients, we pride ourselves on our content production. Check out some of out top posts in 2015 for William Grant & Sons:
A majority of our posts with high-quality videos and tagged celebrities (Anthony Bourdain) performed well for The Balvenie:
Seasonal posts from custom photo shoots, which clearly feature the bottle and branding perform well:
And of course, Holiday posts are always a win: